The healthy eating trend is not a concept that has emerged today, but with what the pandemic has taught us, healthy consumption habits have become more popular. In today's world where it is getting harder to reach healthy foods, it is getting harder to find healthy ingredients, especially in packaged products. Along with all this, healthy content has become the reason for preference for many products consumed in daily life for consumers.
Healthy Snacks Getting Popular!
One of the sectors where we feel the reflection of the healthy eating trend on packaged foods the most is snacks. Snacks, which have been viewed as "unhealthy" from past to present, are now referred to as "healthy snacks" with a new category. Of course, for this, healthy ingredients and also taste are very important. Products that achieve better color, taste, and texture in healthy snacks are more preferred by the consumers. Many products that are produced without deteriorating their naturalness can cause undesirable results for the consumer in snacks, especially because they lose their form or have to compromise their taste due to the high temperatures in the drying processes. At this point, Mateks’ products that capture the best form of the fruit, which is the result of the careful work of the R&D team, come to the fore.
Taste Comes First
As for snacks, sweet and salty categories can be divided into two. Recently, the number of healthy options has increased, especially in the field of sweets. Among these, it is possible to say that dried fruits are more preferred. Classic flavors continue to advance. Among them, fruits such as strawberries and apples are of course at the forefront, with their dried forms which have that potential to support the healthy diet trend. In addition to classical tastes, we work together to find the right fruits that will fit your product ingredients and to offer their best form to your consumers.
Health and Forbearance
Our forbearance towards ourselves and our environment is one of the reasons why we are included in the healthy diet trend in eating habits. With Covid-19 concerns increasing worldwide, consumers are paying more attention to their eating habits to protect their health. As Mateks, in the production of different forms of fruit, we prioritize the natural production option in line with the needs of the sector and help you catch up with consumer trends.
December 2020
